My LA Galaxy Rant
Friday, 20 July 07, 12:45 AM · Comments(7)
Fore shame to the Los Angeles Galaxy marketing department. Here they go launching a new kit. A new kit which they knew for at least 5 months was coming. Yet at the launch of the new kit what did they have for us to spend our hard earned money on? Beckham jerseys (which yes I did buy one), Beckham polo's, Beckham shirts and well that's about all they had to offer. Yes they did have a regular polo shirt but wow.
So here I was at the Team LA Store at the Home Depot Center ready to spend my hard earned birthday money on some LA Galaxy shwag. I bought the new LA Galaxy Beckham Away jersey which is very nice. But I wanted more like a lot of people probably came to find out they would be as disappointed as I was and am. I was looking for hats, scarves, t-shirts; key chains all that good stuff (that I don't need, but just want). But alas there was nothing. I mean how hard it is to launch the new logo and kit properly with a whole lot of merchandise that along with the kid or adult buying the Beckham jersey they will pick up too.
You'll never catch Chelsea, Manchester United or Liverpool launching a new kit without all the goodies for the fan to buy along with it.
I want a new scarf. Am I going to have to wait another year for a Galaxy scarf like I did my last? They know what people want to buy yet they don't make it available. And in the same instant loosing my dollars I could be giving them. So a little less complaining about how you don't make enough money on the merchandise. If you had product people wanted to buy then you would but instead you have the same cookie cutter crap you had before. A message to the Galaxy please go to Arsenal.com* and to their club shop and take some hints. They have the best shop in the EPL and I'm not even an Arsenal fan.
On a different note about pricing, don't rip people off at games. Parking all year has been $15. About as much as my ticket and more then some others. Yet now that Beckham is here you raise parking prices to $20. Get a grip. The Home Depot Center isn't in the greatest location either when you think about it. So have some respect for your fans and don't screw us out of our money to park our car. $20 for parking is $5 more than a month ago and still that is a lot. You should be making it easier for fans to make it to games not harder.
*The Arsenal shop
Hannah for Forza Futbol**
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On the note of the new La galaxy sponorship of Herbalife, I know and I meet the onwer of the company, He is a Polish-american guy pretty young guy in his late 30s early 40s. He is trying to bring
back the San Diego Flash but only with latino players kind of all Chivas of Mexico is like.The Team is under a new name and is getting into the USL. I played and was a fitness trainer for the team
back in 2006 the dude is loaded as You can see, He has herb fields in the Imperial Valley, Ca and Mexico,and factories in Korea or Japan one of the two. I was surprised to see the company logo on the
LA jerseys. As for what You just said, I quess Beckham is all they think they need to make money for the Club, its kind of a slap on the face to the supporters of the Galaxy,if you think about it?
I think Herbal life is in direct competition with Cue's vitamin company which is sponsoring Chivas USA, I believe. Funny huh?
I just read an article about this whole thing in Sports Illustrated today, and beckham seems to be playing along with the whole MLS promotion thing. I just feel bad for the MLS, cuz they expect to
see this guy single handedly make the MLS famous, and the man cant do it alone, if he doesnt score 5 goals a game, america will consider him a failure. (when i say america i mean the general public,
who thinks football is a fraud) As for marketing.. thats all sports are in america. Take the super bowl for example... the single most over hyped event in the world. I hear people say they watch it
mostly because of the commercials.. ouch. This is the kind of mentality beckham and the galaxy are trying to change? As much as id like to see it happen.. its not going to, any time soon. If pele
couldnt do it, beckham surely cant either. (and its no coincidence hes in Hollywood.)
Got to feel bad for Beckham. A lot of pressure for a guy to change the outlook of a single sport in the US. I have to agree with forza as far as the money issue. Make it easier for people to see the
games, not harder!
Got to feel bad for Beckham. A lot of pressure for a guy to change the outlook of a single sport in the US. I have to agree with forza as far as the money issue. Make it easier for people to see the
games, not harder!
7 Comments · Add yours
Hell yeah totally agree!!!
Typical American business ethics