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'It's not easy being green'

Monday, 09 June 08, 08:32 PM · Comments (0)

The Sounders unveiled their new kit and sponsorship deal last week to a collective sigh from fans. The ceremony was highlighted by a bunch of old guys in suits posing awkwardly in front of cameras while a giant version of the "Rave Green" kit was stretched out across the bleachers on the far side of Qwest Field to drive home the impact.

The Sounders seem to be getting quite incestuous with co-owner Paul Allen's Seattle Seahawks (American) football team; sharing the same color-scheme, the same stadium and the same online store. Kits can now be pre-ordered through the Seattle Seahawks Pro Shop however the XXXL version above will likely not be availble (sorry Ronaldo).

At the press conference it was also announced that Xbox 360 Live, the online video game service, will be sponsoring the team.

I'm sure Microsoft threw a bunch of money at the Sounders, but to a have tech conglomerate like Microsoft sponsor a team is one thing, to be sponsored by a video game system is another, yet to have an online service for a specific video game system by said company... it's kind of a mouthful. Seriously try sounding it out, "X-box-three-sixty-live", it's six goddamn syllables, most teams sponsors keep down around two or three.

The freakishly-coincidental thing that may have passed over everybody's heads here is that the cheesy green color – which will already be tough to see on the green playing field – is conveniently the same color as Microsoft's green Xbox logo.

Wooo... everybody wins.

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Posted by wheredidtheclashgo | Comments (0)
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